Kia Motors America

Kathleen Zimmerman, National Manager, Brand Strategy
Candelaria Powell, Manager, National Advertising
Michael Cole, President

David&Goliath *Lead Agency

David Angelo, Founder and Chairman
Paul Albanese, Managing Director, Broadcast Production
Curt O'Brien, Executive Producer
Mark Koelfgen, Executive Creative Director
Frauke Tiemann, Group Creative Director
Basil Cowieson, Group Creative Director
John O'Hea, Group Creative Director
James Cohen, Group Creative Director
Steve Clark, Group Creative Director
Stephanie Kohnen, Creative Director
Renee Welch, Head of Strategy
Peter Watson, Junior Art Director
Jeff Moohr, Managing Director
Caleb Nyberg, Copywriter
Donesh Olyaie, Group Strategy Director
Jasmine Spraglin, jasmine.spraglin@dng.com
Jay Mattingly, Account Director

Innocean USA

Canvas Worldwide

To launch Kia's Telluride in a crowded market, we took to the Super Bowl focusing on Americans feeling overlooked by celebrity-obsessed culture. We built our SUV for these great unknowns, right here in Georgia. The campaign, like the vehicle, focused on hopes and dreams complete with a documentary and scholarship that celebrated the hard work that characterized them. With four months left, Telluride is at 107% of its goal and has successfully brought a new customer into the Kia family.