2016
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PROGRAM
PUBLISHED CASE
CATEGORY
AWARD LEVEL
CASES
- 2016 Greater China
- Internet & Telecom
- FINALIST
- Red’s Anniversary Campaign on June 6th: Fans Teaser
- Agency: Arkr Digital
- Brand: xiaohongshu
- Client: xiaohongshu
- Language: Mandarin
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- 2016 Greater China
- Carpe Diem - Services
- FINALIST
- Red’s Anniversary Campaign on June 6th: Fans Teaser
- Agency: Arkr Digital
- Brand: xiaohongshu
- Client: xiaohongshu
- Language: Mandarin
-
- 2016 Greater China
- Small Budgets - Products
- FINALIST
- Vatti Marketing
- Agency: Guangdong Insight Brand Marketing Group Limited Company
- Brand: Vatti
- Client: Vatti
- Language: Mandarin
-
- 2016 Greater China
- Brand Experience
- FINALIST
- MineShine 2016 Graduation Season-Super Graduation Party
- Agency: SHAPE Advertising
- Brand: MineShine
- Client: Uni-President Enterprises Corp.
- Language: Mandarin
-
- 2016 Greater China
- Brand Experience
- FINALIST
- 7-ELEVEN Piano Donation Box
- Agency: Ogilvy & Mather Taipei
- Brand: 7-ELEVEN
- Client: President Chain Store Corporation
- Language: Mandarin
-
- 2016 Greater China
- Sponsorship & Event Marketing
- FINALIST
- Alipay "Zener Cards Campaign"-CCTV Spring Festival Show Cooperation
- Agency: Digitop
- Brand: Alipay
- Client: Alipay
- Language: Mandarin
-
- 2016 Greater China
- Positive Change - Social Good: Brands
- FINALIST
- Happy Whisper #Keep playing like a girl# Crowdfunding Campaign
- Agency: Linksus Digiwork
- Brand: Happy Whisper
- Client: P&G China
- Language: Mandarin
- 2016 Greater China
- Entertainment & Sports
- FINALIST
- Movie "Kung Fu Panda 3" Release Campaign
- Agency: think3
- Brand: "Kung Fu Panda 3"
- Client: Oriental DreamWorks
- Language: Mandarin
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- 2016 Greater China
- Automotive - Vehicles
- FINALIST
- Dongfeng Yueda KIA KX5 Launch and X-Men Co-marketing
- Agency: CIG
- Brand: Dongfeng Yueda KIA KX5
- Client: Dongfeng Yueda Kia
- Language: Mandarin
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- 2016 Greater China
- Automotive - Vehicles
- FINALIST
- FAW VW Audi Q7 "Captain America 3" Sponsorship Marketing
- Agency: Ogilvy & Mather Beijing
- Brand: FAW-VOLKSWAGEN Audi
- Client: FAW Volkswagen Motor Sales Co.,LTD
- Language: Mandarin
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