CLIENT
UNITED24
Mykhailo Fedorov, Deputy Prime Minister for Innovation, Education, Science and Technology
Yaroslava Gres, Main Coordinator
Julia Solovey, Head of Partnerships department
Valeria Dorosh, Head of Communication Department
Natalia Stanko, Content manager
Felix Litvin, Content manager
Tatyana Melnikova, Content manager
Daria Mituk, Сommunications manager
Katya Bolshakova, Designer
Dan Balashov, Photographer
Andrii Yushak, Photographer
Artem Skorozinsky, Videographer
Metinvest
Yuriy Ryzhenkov, General Director
Natalya Yemchenko, Chief Reputation Officer
Oleg Davidenko, Corporate Communications Department Director at Metinvest
AGENCY
SOVA jewelry house
Lyudmila Sova, General director
Stepan Slynchuk, CEO
Anna Koval, Head of Marketing & Sales
Andrew Onoprienko, Head of e-commerce & digital
Kristina Bashliy, Deputy head of marketing
Nova poshta
Vyacheslav Klymov, Co-founder
Olena Plakhova, Chief reputation and marketing officer
Olena Umerenko, Head of the Department of Social Responsibility of Business
Rozetka
Iryna Chechotkina, Co-founder
Vladyslav Chechotkin, Co-founder
Yulia Kuznetsova, Deputy Head of marketing
Oleksiy Tibilov, Deputy head of the contact center
SUMMARY
In addressing our brand’s meaningfulness, we stepped out of the box of the brand products and services. We picked the pressing problem of hate on social platforms which is directly linked to the Telekom’s scope of business and outlined a solution – RESPECT, which – when absent – even top-notch technology cannot bring us together. The communications platform connects the divided society, while enabling us to reconnect with our customers. More than 80% of whom see the topic of Respect as important to communicate.
