Lumen Technologies

Shaun Andrews, EVP & Chief Marketing Officer
Scott Horst, Vice President Marketing - Brand & Creative
Adeel Omer, Vice President - Product Marketing & Analyst Relations
Moria Fredrickson, Director – Marcomm Creative

D’Rozario & Partners *Lead Agency

Stuart D'Rozario, CEO/Chief Creative Officer
Steve Centrillo, Brand Integration Director/Managing Director
Rob Lampaugh, Brand Integration Director
Steve Rudasics, Creative Director/Art Director
Dan Mackaman, Creative Director/Copywriter
Julian D'Rozario, ACD/Copywriter
Jon Bond, Strategy & Innovation
Tamsin McDonnell, Group Strategy Director
Tim Anderson, Strategy Director
Ernie Schenck, Copywriter
Doug Pedersen, CD/Art Director
Natalia Berglund, Digital Design Director
Jack Steinmann, Executive Producer
Mary Pastika, Project Management Director
Jennette Vasiljevic, Executive Producer
Kim Witzcak, Art Producer

Merkle

Caroline Caldwell, Strategy Lead
Kimberly Dutcher, SEM Lead
Dave Hennessy, Programmatic Lead
Julia Shyu, Social Lead
Sarah Stull, Integrated Media Lead
Joe Giannantonio, Analytics Lead
Frank Yen, Analytics Manager

altitude

Guilhem Tamisier, Media Consultant

We successfully transformed a 90-year-old telecommunications company, into a cutting-edge technology brand positioned to take on the technology leaders of the future. Building the brand from the ground up, we positioned it and built a campaign that went against category norms by establishing a cultural point of view, and supported a radically different business model and product. The results were proof of our success, exceeding all campaign and brand objectives while firmly establishing Lumen as an innovative, next-gen technology company that our audience wanted to work with.