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- 2018 Greater China
- Brand Content & Entertainment
- FINALIST
- McDonalds Full-heart Support During Gaokao
- Agency: BBDO
- Brand: Breakfast
- Client: McDonald's China
- Language: Mandarin
- 2018 Greater China
- Retail
- FINALIST
- Hijacking the Largest Shopping Festival of the World
- Agency: Mindshare
- Brand: Uniqlo
- Client: FAST RETAILING China
- Language: Mandarin
- 2018 Greater China
- Seasonal Marketing
- FINALIST
- McDonald's Full-heart Support During Gaokao
- Agency: BBDO
- Brand: Breakfast
- Client: McDonald's China
- Language: Mandarin
- 2018 Greater China
- Brand Experience
- FINALIST
- Dance with McNuggets
- Agency: Popcorn Digital Information Co., Ltd.
- Brand: McDonald's
- Client: Prospect Hospitality Co.,Ltd.
- Language: Mandarin
- 2018 Greater China
- Brand Content & Entertainment
- FINALIST
- Shell Helix World Cup Brand Communication
- Agency: Civilization
- Brand: Shell Helix
- Client: Shell China
- Language: Mandarin
- 2018 Greater China
- Automotive - Vehicles
- FINALIST
- smart local secrets
- Agency: Jung von Matt
- Brand: smart
- Client: Mercedes-Benz China
- Language: Mandarin
- 2018 Greater China
- Brand Experience
- FINALIST
- The Oreo Gaming Box
- Agency: Carat
- Brand: OREO
- Client: Mondelez International
- Language: Mandarin
- 2018 Greater China
- Corporate Reputation
- FINALIST
- Goods for Good
- Agency: mcgarrybowen Shanghai
- Brand: Alibaba
- Client: Alibaba Group
- Language: Mandarin
- 2018 Greater China
- Restaurants
- FINALIST
- Pizza Air Campaign
- Agency: Ogilvy Shanghai
- Brand: Pizza Hut
- Client: Yum! China
- Language: Mandarin