NEW PRODUCT OR SERVICE INTRODUCTION OR LINE EXTENSION
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PUBLISHED CASE
YEAR
AWARD LEVEL
CASES
- 2016 Korea
- New Product or Service Introduction or Line Extension
- FINALIST
- Baedal Minjok 2016 Campaign
- Agency: HS Ad
- Brand: Baedal Minjok
- Client: Woowa Brothers
- Language: Korean
- 2016 United States
- New Product or Service Introduction or Line Extension
- FINALIST
- How many infomercials does it take to change a light bulb?
- Agency: BBDO New York
- Brand: GE
- Client: GE
- Language: English
- 2016 United States
- New Product or Service Introduction or Line Extension
- FINALIST
- Tiko The Unibody 3D Printer
- Agency: Fallon
- Brand: Tiko 3D
- Client: Tiko 3d Ltd.
- Language: English
- 2016 Greater China
- New Product or Service Introduction or Line Extension
- FINALIST
- Uni-President "Spring Tea" New Brand Launch through LeEco
- Agency: Letv
- Brand: Uni-President Spring Tea
- Client: Uni-President China
- Language: Mandarin
- 2016 Greater China
- New Product or Service Introduction or Line Extension
- FINALIST
- Sogou Wise Doctor
- Agency: Sogou
- Brand: Sogou Wise Doctor
- Client: Sogou
- Language: Mandarin
- 2016 Greater China
- New Product or Service Introduction or Line Extension
- FINALIST
- Corolla: Twin Engines Drive Life
- Agency: Phoenix New Media
- Brand: FAW TOYOTA Corolla
- Client: FAW TOYOTA Motor Sales Co.,LTD
- Language: Mandarin
- 2016 United States
- New Product or Service Introduction or Line Extension
- FINALIST
- Kick Ass. Become Legend.
- Agency: 72andSunny
- Brand: Destiny
- Client: Activision
- Language: English
- 2016 Peru
- New Product or Service Introduction or Line Extension
- FINALIST
- Tearing Down The Barriers Of Pastry: Mix List Blancaflor
- Agency: Quorum Soho Square
- Brand: Blanca Flor
- Client: Alicorp S.A.A.
- Language: Spanish
- 2016 Peru
- New Product or Service Introduction or Line Extension
- FINALIST
- Launch Of Bold Frutísimos
- Agency: Red Lion
- Brand: Negrita
- Client: Alicorp S.A.A.
- Language: Spanish