Subaru

Tom Doll, CEO
Senior Vice President, Marketing, abet@SUBARU.com
Director, Digital Marketing Communications, Rfon@SUBARU.com
National Advertising Manager, Marketing, bcav@subaru.com
Digital & Social Manager, Marketing, Bridget Hanrahan Spohn
Amy Strawbridge, Brand Partnerships and Experiential Marketing Manager
Marketing & Strategy Launch Manager, Marketing, Kerry Ann Nolan
Charles Lamoreaux, Relationship Manager, Marketing
Web Operations Manager, Marketing, Mary Alicia Devine
Chris Hurst, Marketing Intelligence Manager

Carmichael Lynch *Lead Agency

Marcus Fischer, Chief Executive Officer
Randy Hughes, Executive Creative Director
Dean Buckhorn, Group Creative Director
Sheldon Clay, Group Creative Director
Brad Harrison, Creative Director
Bob Berken, Associate Creative Director
Tal Tahir, Senior Designer
Dan Ferro, Senior Designer
Brad Williams, Managing Director
Jim Boblett, Field Managing Director
Adam Craw, Group Account Director
Krista Kelly, Group Account Director
Katia Holmes, Group Account Director
Priscilla Arthur, Account Director
Courtney Thomas, Account Director
Lisa Holzemer, Account Director
Meagan Pagliara, Planning Director
Brenna Smithson, Planning Director
Neil Goodspeed, Director of Media
Betsy Burgeson, Group Media Director
63, 64
66, 67
69, Marketing Analytics Group Director
Brynn Hausmann, Senior Executive Producer
Vicki Oachs, Director of Business Affairs
Greg Bakun, CLIP/Internal Studio Manager
Rich McGeheran, Director of Interactive Production
Charlie Wolfe, Senior Manager of Print Production Services
Jennifer Abbey, Director of Project Management
Melanie Callahan, Associate Director, Digital Project Management
Meredith Paul, Project Management Supervisor
Lisa Brody, Project Management Supervisor
Rob Ar, Product Information Supervisor

In 2007, Subaru sales had been stagnant for years. The brand suffered from low awareness – yet it also had some of the most loyal owners in the category. We knew that if we could understand and share what was driving that loyalty, we could find others in the market who shared those same values. Since the inception of the “Love” campaign, Subaru has enjoyed 11 consecutive years of record sales, almost quadrupling sales and market share. This is why we say “Love. It’s what makes a Subaru, a Subaru.”