VIF - The Network to Prevent and Tackle Violence Against Women

Andrada Cilibiu, Communication Expert Filia Center, part of the VIF Network
Mihaela Mangu, Executive Director ANAIS Association, part of the VIF Network
Tudorina Mihai, Executive Director FRONT Association, part of the VIF Network

DDB *Lead Agency

Roxana Nita, Executive Creative Director
Alexandru Iliescu, Senior Copywriter
Ana-Ramona Tanasa, Senior Art Director
Andreea Boiangiu, Senior Account Executive
Roxana Tampau, Managing Director
Roxana Memetea, Managing Partner
Luciana Cucoanes, Head of Strategy

Porter Novelli Public Relations

Sorina Mihai, Managing Partner
Gabriela Stanciu, Senior Media Manager

Media Investment

Mirela Necula, Managing Director
Alexandra Enea, Digital Media Director
Luiza Florescu, Influencer Marketing Specialist
Ruxandra Carstea, Influencer Marketing Specialist

ABIS STUDIO

Mariana Andriescu, Producer and Managing Director
Iulia Rugina, Film Director
Boroka Biro, DOP
Liviu Gheorghe, Line Producer
Mihaela Nastase, Post-production Coordinator
Olivia Ianculescu, Editor
Voica Oltean, Actress
Mihai Dobre, Songwriter
Adi Bulboaca, Photographer

Nemira Publishing House wanted to allow Romanian writers to be seen and discovered by a broader audience. But promoting local writers is challenging when you have zero promo budget and face the lowest interest in reading within the European Union. We launched Bookvertising, the first platform in the world where brands could enter and choose Nemira books to replace props in their ads, contributing to a good cause - promoting reading. Brands and media joined our effort and further spread the message.