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Google
Me Being Me, and Google Gets Me

RAN IN:

CLIENT
Google

Carlos Acuña, Coordinador de Publicidad
Juan Cano , Coordinador de Medios

AGENCY
Wunderman Thompson *Lead Agency


SUMMARY

Generation Z seeks information across multiple platforms. Knowing this, Google highlighted how it contributes to young people's routines in a unique way.With the "Me Being Me, and Google Gets Me" campaign, we showed that Google understands Gen Z's unique search style, even when using slang and mistyping, and provides reliable answers every time.The pieces spoke just like young people search, generating identification and exceeding all of our objectives in a memorable and genuine campaign for our audience.

CASE VIDEO


Medium Featured On Video: Marketing Digital. – Anuncios de audio,Marketing Digital. – Publicidad Display,Marketing Digital. – Influencer,Marketing Digital. – Móvil,Marketing Digital. – Publicidad display programática,Marketing Digital. – Anuncios de video programáticos,Marketing Digital. – Video corto (:15-3 min.),Marketing Digital. – Redes Sociales: Pagado,Marketing Digital. – Anuncios de video

Language: English