Comedy Central

Josh Line, EVP Brand Marketing, Creative & Digital Studios
Shawn Silverman, SVP, Consumer Marketing
Vedia Ayvaz, SVP, Brand Creative
Matt Silvestri, VP, Brand Creative
Sara Eaton, VP, Consumer Marketing
Danielle Wager, Sr. Director, Consumer Marketing
Megan Happ, Sr. Manager, Consumer Marketing
Vinny Lopez, Creative Director
Lisa Goldman, Writer/Producer
Max Cohn, Writer
Patrick Krass, Producer/Editor
Andrea Torres, Project Manager

Fallon *Lead Agency

Andy Rhode, Director of Media
Meredith Zander, Group Media Director
Carly Steffen, Associate Media Director

Posterscope *Lead Agency

Mara Carolan, Account Director
Riley Rhodes, Associate Media Planner

In support of Comedy Central’s new series Awkwafina is Nora from Queens, Comedy Central created a first-to-market media stunt execution for the show's premiere and to pay homage to the series' titular borough. The show took over the audio on NYC's 7 Train, which runs through the heart of Queens. The week leading into premiere, Awkwafina became the 7 train guest announcer, with a recording of her voice announcing every stop (and then some), showcasing her signature comedic flare. This takeover received widespread national coverage and massive press attention.