CLIENT
Tank
Tank
Ahmed Massoud, Marketing Team
Sherif Thabet, Marketing Team
Karim Ezzat, Marketing Team
Dalia El Husseiny, Marketing Team
AGENCY
Khaled ElBarbary, Creative Team
Begad Hassan, Creative Team
Mahmoud Gahallah, Creative Team
Hazem El Saadani, Managing Director
Donia Kassem, Account Management
Ashraqat Khaled, Account Management
Basel Eldeeb, CEO
Ahmed Bakir, Creative Team
Farida Rashwan, Creative Team
Mohamed Atef, Creative Team
Omar Weheiba, Account Management
Nada Marsafy, Digital Team
Nada Hassan, Digital Team
Tasneme Badawi, Digital Team
Bigfoot films
Nada Faied, Production Team
Nouran Atef, Production Team
Rana Gebally, Production Team
Ahmed Allam, Production Team
Gemini studios
Gemini Studio
Ahmed Habashi, Head of Art/ Co-Founder
Mohamed El Kady, VFX Lead/ Co-Founde
Mayar El Monzer, Senior post producer
Omar Antar, Senior post producer
Tarek Nour Media
Nour Kamel, Media Director
Loujain Khaled, Senior Media Planner
Nadia Khorshid, Junior Media Planner
SUMMARY
Tank Pro: Clean water.. made easy
Our mission was to introduce Tank Pro, revolutionizing the water filters consumption market and disrupting current norms. We aimed to position Tank as a convenient solution, guaranteeing health and understanding consumers' hassle-free needs. The results speak volumes: a 42% rise in conversion rates, significant growth in inquiries with 448%, and an astounding 321% surge in total sales during the launch month. These outcomes validate our success in reshaping perceptions and behaviors, firmly establishing Tank Pro as a water filtration market leader.
