Ad Council

Rowena Patrick, SVP, Group Campaign Director
Allie Baum, Campaign Director
Michelle Hillman, Chief Campaign Development Officer
Katie McGee, Assistant Campaign Manager
Laura Hiersteiner, Director, Media Strategy
Regan Hill, VP, Strategy & Evaluation
Catherine Yarovoi, Campaign Analyst
Margaret Files, VP, Marketing & Communications
Jillian Earley, Manager, Special Events
Allison Greenwald, Digital Product Manager

Brady Campaign

Cordy Galligan, VP, Communications
Kris Brown, President
Priscilla Natkins, Consultant
Sophia Young, Research Associate
Elizabeth Charash, Partnerships Manager
Bettina Lanyi, Director of Partnerships
Renee Davidson, Digital Strategy Director
Liam Sullivan, Press Secretary
Jeremy Lapine, UX Product Manager
Jaime Bellemare, Creative Director
Matt Harron, Communications Production Associate

McKinney *Lead Agency

Alex Shulhafer, Group Creative Director
Jenny Nicholson, Executive Director, Brand Experience
Jade Song, Art Director
Chase Condrone, Copywriter
Melanie Wallace, Account Supervisor
CJ Franzitta, Group Strategy Director
Brianna Calderon-Roman, Data Strategist
Miriam Hughes, Business Affairs Manager
Jonathan Cude, Chief Creative Officer
Tyler Wriston, Associate Creative Director / Art Director
Robert George, Associate Creative Director / Copywriter
Jaclyn Campbell, Account Manager
Elide Marks, Project Manager
Brian LoPiccolo, Director, Data Strategy
Carolyn Petty, Senior Print Producer
Kara O'Halloran, Senior Integrated Producer
Maggie Baker, Digital Producer
Will Knowles, Developer
Alec Kunkel, Creative Technologist

Zoic Studios

Hocus Pocus Productions

Trailblazer Studios

Antonio De Lucci Studio

U.S. sales of guns and ammunition are soaring, and living conditions due to COVID-19 regulations have led to loneliness, isolation and despair — a lethal combination exacerbating not only the risk of suicide in general, but also gun suicide in particular. Most Americans are unaware of the strong relationship between access to guns and gun suicide. We needed to raise awareness about the link between gun storage and gun suicide to drive action toward better storage practices and gun suicide prevention.