AGENCY
Andres Ordonez, Chief Creative Officer
Amy Ditchman, SVP, Executive Creative Director
Alison Hammer, VP, Creative Director
Sarah Hollis, Sr. Art Director
Jake Roland, Sr. Copywriter
McKenzie Moore, Art Director
Nicole Brandell, Chief Strategy Officer
Emily Jelsomeno, VP, Group Strategy Director
John Bleeden, Executive Creative Producer
Bianca Marcus, VP, Account ManagementMackinsey Caudle, Account Executive
Brooke Ward, SVP, Management Director
Kathleen Bokar, Director, Social Media
John Skibicki, Technical Lead
Brandon Cooke, EVP, Global Chief Marketing Officer, Corporate Communications
Shelly Yusko, Communications Manager
Carolina Velez, Senior Producer
Kristin Oberg, Director, Project Management
Lindsay Tyler, VP, Director of Production
Kelly Graves, President
Fred Levron, EVP, Worldwide Creative Partner
Lord + Thomas
SUMMARY
When the Chicago Public Library was forced to close its doors due to COVID-19, we had to find a new way to connect with the community. With the help of Chicago celebrities like Oprah and the Obamas, we transformed the library’s Facebook page into a platform where parents could turn to entertain their kids with a modern take on the classic story time. Live From the Library was the most successful campaign in the library’s history with an 800% increase in Facebook followers YOY and over 22 million story views.