Reckitt

Raheel Dhaduk, Vice President Marketing
Laura Stempa, Sr. Brand Manager
Gary Osifchin, Chief Marketing Officer
Cynthia Horvilleur, Associate Brand Manager

Havas New York *Lead Agency

Ethel Uy, Group Account Director
Allison Baker, Creative Director, Art
Josh Kornrich, Sr. Broadcast Producer
Mike Lubrano, Associate Creative Director, Art
Alex Basak, Associate Creative Director, Copy
Alexis de Montaigu, Managing Director, Head of Strategic Planning
Dan Lucey, Chief Creative Officer
Josh Schildkraut, Executive Creative Director
Pam Kim, Executive Creative Director
El Slody, Creative Director, Copy
Perry Kornblum, Executive Broadcast Producer
Joyce Roughley, Executive Broadcast Producer
Josh Wagner, Broadcast Producer
Drew Raabe, Account Supervisor
Melissa Mazenett, Group Strategy Director
Ally Chapman, Strategy Director
Sara Knee, Strategy Director
Casey Ritts, Managing Director
Micha Lustan, Management Supervisor
lochlyn clark, Assistant Account Executive
Kelsey Maloney, Assistant Account Executive
Elisabeth Leiser, Director of Project Management
Elisabeth Ng, Senior Project Manager
grant rosen, Account Executive
Antonio Garrido, N/A
Rebecca Chow, N/A
Olivia Amchin, Account Director

Zenith Media

vanessa sherman, VP, Strategy
Gloria Ramirez, N/A
Jenny Cifuentes, Strategy Director
taylor dragon, Strategy Supervisor
Kelli Moore, Strategy Supervisor

Formula

Jamie Casarola, Associate Vice President
Katie Lippman, Executive Vice President

World Wildlife Fund

jodi barr, Director of Cause Marketing & Engagement
Clay Bolt, Communications Lead for the Great Plains & Pollinator Expert

In a category increasingly driven by gadgets and gizmos, Air Wick managed to connect meaningfully by making people care about their home planet as much as they care about the ambiance inside their homes. We gave them a way to reverse the loss of 33Million acres of wildflower habitats that inspire the scents they love. This drove 117% YoY growth for Air Wick, and allowed the brand to claim the #1 share in captives. All the while helping America re-seed 130MM square feet of disappearing wildflower habitats.