S.Pellegrino

Thomas Conquet, Marketing Director
Sara Mayer, Senior Marketing Manager
Gilda Zevallos, Integrator Producer

Ogilvy USA *Lead Agency

Zoe Baker-Peng, Account Director
Meghan Howell, Associate Creative Director
Winston Noel, Associate Creative Director
Laure Borot, Planning Director
Kayla Bressi, Associate Director
Darren Urquhart, Group Creative Director
Thomas Smith, Group Creative Director
Lauriann Serra, Managing Director
Tiffany Chu, Strategy Director

Hogarth Worldwide Ltd

Zivy Johnson, Executive Producer
Tanya Madorsky, Account Director
Susie Lodise, Managing Director
Olga Tsoy, Group Account Director
Samantha Katz, BA Manager
Rachel Becker, Project Manager
Mark Beardall, Lead VFX Flame
Jamie Russell, Senior Flame Artist
Nick Sze, Senior Flame Artist
Joe McNally, Editor
Nadia Cordeiro, Editor
Matt J Hare, Colorist
Zak Kurtha, Sound Designer

OpenMind

Abby Cooper, Business Lead, Managing Partner
Jillian Holfester, Manager, Planning

Team N

Sarah Gledhill, Senior Manager, Integrated Media
Diala Demashkieh, Account Director
Sam Mazzarelli, SVP
Allyson Hoar, SVP
Bridget Norris, Director
Margaux Pepper, VP, Strategic Planning
Liz Grant, Senior Art Director

To battle eroding market share, S.Pellegrino had to find a new, authentic way to connect with consumers. Enter Stanley Tucci, the 3rd generation Italian-American actor, author, and Italian food enthusiast: the perfect partner to bring to life the brand’s Italian heritage and values, and capture perfect moments of togetherness in the “Perfectly Captured” campaign. Consumers agreed, opening wallets to drive an increase of 11.7% in sales vs same period last year. The press agreed too, with The Guardian calling the collaboration “the most perfect thing you ever heard”.