CLIENT
Sephora
Deborah Yeh, Executive Producer, Global Chief Purpose Officer and CMO,
Abigail Jacobs, SVP, Integrated Marketing and Brand
Candace Payne, Executive Producer, Marketing Director, Campaign & Content
Celessa Baker, VP, Brand Marketing
AGENCY
Atit Shah, EVP, Chief Creative Officer, North America
Morgan Carroll, EVP, President Chicago & Chief Creative Chair, Chicago
Mark Book, EVP, Head of Content
Danisha Lomax, Executive Vice President, Head of Client Inclusivity and Impact
Kristin Scheve, SVP, Head of Media
Katherine Saxon, VP, Content Director
Ben Wagner, Associate Content Director
Vox Creative
Armando Turco, SVP of Content, Head of Vox Creative
Kiana Moore, VP of Content Production, Head of Vox Creative Production
Josh Levine, ProducerMichael Goodier , Editor
Frank Slodysko, Assistant Editor / Digital Image Technician
Heather Pieske , VP of Creative, Vox Creative
Ventureland
Tiffany Johnson , Director
Natasha Wellesley, Executive Producer
Nick Boak, Producer
Ashely Watson, Producer
Marissa Mackel, Supervising Producer
Ruben Contreas, Cinematography
SUMMARY
The film tells the story of the Black beauty industry through the lens of Fashion Fair — an iconic beauty brand that was once the largest Black-owned cosmetics company in the world. Founded in 1973 by Eunice Johnson of Ebony and Jet-magazine fame, the brand revolutionized the beauty industry, creating makeup for Black women by Black women, at a time when most cosmetics companies largely pretended they didn't exist. The company paved the way for a generation of Black glamour—and in 2021, they did it again in partnership with Sephora.