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Jun 13, 2017
Global: Multi-Region
Traci Alford Named President and CEO of Effie Worldwide
New York (June 13, 2017) – Effie Worldwide’s Board of Directors announced today that Traci Alford has been appointed President and CEO of Effie Worldwide. Effie Worldwide is a 501 (c)(3) non-profit organization championing the practice and practitioners of marketing effectiveness.
Alford has spent her career in marketing around the world, from...
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Alford has spent her career in marketing around the world, from...
Jun 08, 2017
Latin America
Winners Celebrated at 2017 Effie Awards Colombia
Twenty three Gold, 20 Silver and 21 Bronze trophies were awarded to advertisers and advertising agencies at the 2017 Effie Awards Colombia Gala on June 8. About 900 guests from the marketing communications industry attended the celebration. Poker, Bavaria S.A and Grupo DDB Colombia’s “Datapola” campaign was awarded the Grand Effie trophy.
An...
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An...
Jun 01, 2017
United States
Burger King's 'The McWhopper Proposal' Wins the Grand Effie at the 2017 North American Effie Awards
New York (June 1, 2017) – Burger King’s The McWhopper Proposal campaign from Y&R New Zealand with contributing agencies DAVID The Agency, ABPR, Code and Theory and Turner Duckworth was awarded the Grand Effie trophy (best in show) at the 2017 North American Effie Awards Gala. The rankings for the most effective North American holding companies,...
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May 25, 2017
Global: Multi-Region
Unilever, Vodafone, BBDO Worldwide Rank at Top of 2017 Global Effie Effectiveness Index
New York (May 25, 2017) — Effie Worldwide named the most effective marketers in the world, based on the global results of the 2017 Effie Effectiveness Index. Unilever, Vodafone, WPP, BBDO Worldwide, Sancho BBDO and ACG Advertising Agency held the top rankings in the categories of Most Effective Marketer, Brand, Agency Holding Group, Agency...
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May 18, 2017
APAC
2017 Effie Awards Singapore Winners Announced
Winners of the 2017 Effie Awards Singapore were celebrated at the Gala on May 18 at the Pan Pacific Singapore. From a shortlist of 24, 12 winners were awarded, including two Gold, six Silver and four Bronze. Organized by the Institute of Advertising Singapore (IAS), the mission of Effie Awards Singapore is to honor the most effective work in the...
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