2012
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PROGRAM
PUBLISHED CASE
CATEGORY
AWARD LEVEL
CASES
- 2012 United States
- Carpe Diem - Services
- FINALIST
- Ultimate Problem Solver
- Agency: McKinney
- Brand: Qwest Communications
- Client: CenturyLink Business
- Language: English
- 2012 United States
- Beauty & Fragrance
- FINALIST
- Scents from the Freshest Places on Earth
- Agency: Wieden + Kennedy
- Brand: Old Spice
- Client: Old Spice
- Language: English
- 2012 United States
- Automotive - Vehicles
- FINALIST
- Red-blooded Luxury
- Agency: Fallon
- Brand: Cadillac
- Client: General Motors
- Language: English
- 2012 United States
- Home Furnishings & Appliances
- FINALIST
- "Live life comfortably"
- Agency: RPA
- Brand: La-Z-Boy
- Client: La-Z-Boy, Inc.
- Language: English
- 2012 United States
- Positive Change - Social Good: Brands
- FINALIST
- LG Text Ed with Jane Lynch
- Agency: Alcone Marketing
- Brand: LG
- Client: LG Electronics MobileCommUSA
- Language: English
- 2012 United States
- Travel & Tourism
- FINALIST
- Westin: Elements of Well-being
- Agency: BBH New York
- Brand: Westin
- Client: Starwood (Westin Hotels and Resorts)
- Language: English
- 2012 United States
- Beauty & Fragrance
- FINALIST
- What Will You Gain When You Lose?
- Agency: Leo Burnett/Arc Worldwide
- Brand: Kellogg's Special K
- Client: The Kellogg Company
- Language: English
- 2012 United States
- David vs. Goliath
- FINALIST
- A Better Way to Go
- Agency: DDB San Francisco
- Brand: Brita
- Client: The Clorox Company
- Language: English
- 2012 United States
- Beverages - Non-Alcohol
- FINALIST
- Making Natural Meaningful
- Agency: DDB Chicago
- Brand: Sierra Mist Natural
- Client: PepsiCo
- Language: English